ITA | Innova
Associazione Professionisti per l’Innovazione
Association Innova Marketing
Director: Letizia Giugliano
Makerstarts is a program that aims to the enhancement of Ideas, Inventions and Industrial patents, through the allocation of credit in consultancy marketing, legal and commercial.A complete support to the maker who culminates in the annual exhibition at the Maker Expo.
Evaluation, Recognition and Valorization of the Ideas of those who have had the creative intelligence to bring it to life.We intercept applications and find talent around the world, participating in events dedicated to Innovation.Makerstarts was born to support the Makers:
• developing their project through Marketing and Communication strategies.
• in the interception of funds and grants.
Makerstarts concretely realizes the projects, from the conception of the identity of the Brand, to the Marketing strategy and Communication, from production to the positioning on the market.
CROWDSOURCING: FROM 10.000¤ to 50.000¤ DESTINATION FOR THE DEVELOPMENT OF EACH INVENTION.
The most concrete step of the Makerstarts and badge in comparison to so many incubators of StartUp, initiatives and events dedicated to the world of makers, is that of the attribution of of credit in consultancy in Marketing and Communication.
To economically benefit inventors, Makerstarts will undertake a project of Partnership and continuous collaboration, through a credit of the value from 10.000¤ to 50.000¤ in marketing services and consulting.
This credit will be redeemed by the project when the invention alongside and developed will begin to generate turnover.
COMMUNICATION PLAN for INVENTIONS
To highlight the inventions we develop strategic and creative communication plans, starting from the brand Identity, flanking a project of Marketing and positioning.
A true collaboration, a continuous partnership with the aim to generate economic reveues.
MARKETING and CROWDFUNDING
Each Maker will be followed and assisted in the visual and textual editing of the different content suitable for the search for Partnerships and the financial backers, elaborating, as needed, a high quality presentation and professional, to put in place adequate Crowdfunding activity.
Marketing and Communication Plan
Market analysis and research
Web Marketing & Newsletters
Communication tools Brand Identity – naming and logo
Website, Brochures, Graphic materials − Support Press office
− Technical feasibility study
− Searches of anteriority
− Analysis of costs and margins − Business Plan
− Intellectual and industrial property
− Drafting of contracts and agreements
− Designs, models and brands
Maker Expo is the first event international marketing for the inventor, the most important step of the project.
Occasion where inventors will have the opportunity to expose, with the right graphic and communicative identity, through support and consultancy credit marketing offered by the project, their inventions at the show/event.
In this opportunity will have the opportunity to presenting entrepreneurs to the public, and venture capitalist in an effective manner their found, with the opportunity to transform the ideas in startuo.
Around the Maker exhibit, which remains however the focus of the Maker Expo are a series of side activities are planned for to be able to give authority and case of resonance to the entire organization.
A true and its own digital media format, also available through the most modern methods of use.
There will be moments dedicated to speeches by different types; authoritative figures in their respective fields of competence will alternate in Speeches, Workshops, round tables, book presentations and themed conferences throughout the event.
Address:Via Scavata case Rosse snc – 84131 – SALERNO
+39 089 383258
+39 380 4770815